The best training involves engaging learners, because we learn from doing. But what about when training goes wrong? Check out these top seven mistakes from the RAIN Group:
- Failure to define business and learning needs
- Failure to build sales knowledge
- Failure to assess individuals’ attributes
- Failure to put a sales process and sales methodology in place
- Failure to deliver training that engages
- Failure to reinforce training and make it stick
- Failures of evaluation, accountability and continuous improvement
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